Our Approach
Next Generation Wellness
We bring the latest science and gentlest plant-based touch into every baby formula developed with experts in dermatology and pediatrics.
Our safety promise
We stand behind everything that goes into our formulas and are transparent about everything that stays out.
- NO parabens
- NO phthalates
- NO sulfates
- NO oxybenzone
- NO steroids
- NO synthetic fragrances
- NO PEGs
- NO dyes
- NO formaldehyde releasers
- NO propylene glycol
These ingredients will never be used in formulating our baby skincare.
We ban over 2,500 potentially toxic ingredients
Our guidelines are even more strict than the highest standards put forth by the European Union that bans nearly 1,400 ingredients.
Plant-Based Ingredients
Quality starts at the source. We search the world for the best raw ingredients and are committed to quality, sustainability and transparency.
France
Found in the harshest lower levels of the ocean, the algae is exposed to a high level of salt stress and solar variation, which gives its defensive properties.
French Golden Algae
Indonesia
Found in warm tropical waters and harvested by local farmers to help support the local Indonesia economy.
Indonesian Algae
Brazil
Sourced from sustainable coconut farms that are certified by the Rainforest Alliance. These farms promote healthier soils, cleaner water and biodiversity conservation.
Coconut Water
Morocco
Sustainably sourced from family argan farms in western Morocco, where some of the highest quality argan oil in the world is created.
Organic Argan Oil
Philippines
Sourced from sustainable farms in the Philippines. This organic oil plays an important role in supporting the Philippine economy where the coconut industry provides livelihood for one-third of its people.
Organic Coconut Oil
France
Sourced from the fruit juice industry in France, the organic oils are extracted through a sustainable process that involves no waste.
Organic Grape Seed Oil
USA
This fruit extract come from organic farms and are processed under strict organic standards.
Organic Blueberry Extract
USA
This fruit extract come from organic farms and are processed under strict organic standards.
Organic Pomegranate Extract
Africa
Our shea butter is Fair Trade ensuring that the women in Ghana are fairly compensated for harvesting the shea fruit.
Organic Shea Butter
Argentina
Sourced from sustainable jojoba farms in Argentina. These farms promote zero waste in their natural products.
Organic Jojoba Oil
Peru
Sourced from sustainable farms in Mexico, the avocados are harvested and processed under strict organic standards.
Organic Avocado Oil
France
Sourced from sustainable sunflower fields in the south of France, our sunflower oils are grown at a farm with almost 100 years of history.
Organic Sunflower Oil
Our Dermatologist Team
Team
More than experts in pediatric dermatology, our team of Harvard doctors are moms with real-life experience doing life with little ones, too.
Together, we are on a mission to make better and safer skincare products for families everywhere.
Certifications
The highest scientific standard
From sustainable sourcing to non-toxic verification, We go the extra mile to make sure our high standards are always being met.
An independent panel of leading medical experts reviews products intended for use by those with eczema or severe sensitive skin conditions.
Environmental Working Group is a nonprofit that reviews and ranks products and ingredients so consumers can be aware and make more informed purchase decisions.
Products undergo a strict review by the United States Department of Agriculture of their full supply chain – farming, sourcing, handling, and processing. Raw ingredients must be free of GMOs, antibiotics, herbicides, and toxic chemicals and can’t be grown with synthetic fertilizers, pesticides, or sewage sludge.
The first nontoxic certification in America verifying that finished products (in a wide array of categories) are made from a base of materials, components, and ingredients not known to harm human health or the environment.
The United States Department of Agriculture Biopreferred Program was created to help consumers easily identify and rank products derived from plants and other renewable natural ingredients.
The NSF/ANSI 305 is an organic standard for personal care products.
An independent panel of leading medical experts reviews products intended for use by those with eczema or severe sensitive skin conditions.
Environmental Working Group is a nonprofit that reviews and ranks products and ingredients so consumers can be aware and make more informed purchase decisions.
Products undergo a strict review by the United States Department of Agriculture of their full supply chain – farming, sourcing, handling, and processing. Raw ingredients must be free of GMOs, antibiotics, herbicides, and toxic chemicals and can’t be grown with synthetic fertilizers, pesticides, or sewage sludge.
The first nontoxic certification in America verifying that finished products (in a wide array of categories) are made from a base of materials, components, and ingredients not known to harm human health or the environment.
The United States Department of Agriculture Biopreferred Program was created to help consumers easily identify and rank products derived from plants and other renewable natural ingredients.
The NSF/ANSI 305 is an organic standard for personal care products.
OUR TESTING
No such thing as too safe
When it comes to the products you put on your baby's skin, the smallest things can have a big impact. That's why we thoroughly test every batch to make sure our formulas are stable, hypoallergenic and free of contaminants, heavy metals and harmful bacteria. We even test packaging compatability to make sure it doesn't alter the formula in any way. All of these are just a few of the small steps we're taking to give families greater peace of mind when seeking out gentle skincare for your little ones.
Manufactured in the USA
Global ingredients, Local manufacturing
Our ingredients are harvested all across the world and all of our products are manufactured in the USA.
Giving Back
Our commitment to making skin health accessible to every family.
Caring for families is at the core of our business and why we started EllaOla. We wanted to provide parents and their babies with the best products for their delicate skin.
In collaboration with Harvard Dermatology and co-directed by our Scientific Advisory Board Member Dr. Jennifer Tan, the Boston Health Care for the Homeless Program (BHCHP) provides onsite access to dermatologic care for underserved families. EllaOla is honored to help their cause by donating skincare essentials to children and families who need it most.
